Marico’s Parachute Advansed Jasmine Hair Oil has launched a new TV campaign titled #IssDiwaliChamakUtho, introducing a festive combo offer. This promotion includes a complimentary Santoor Abhyang Glow Soap with the hair oil.
Somasree Bose Awasthi, Chief Marketing Officer at Marico, stated, “We understand the importance of homecoming for parents and their children. Our film captures the joy of these reunions during the festivities. This Diwali, we offer a special combo that includes Parachute Advansed Jasmine Hair Oil and Santoor Abhyang Glow Soap, providing a complete beauty solution for shiny hair and radiant skin. The campaign’s message, ‘Iss Diwali Chamak Utho,’ reflects the spirit of the festive season and our commitment to innovative beauty solutions.”
The campaign will be promoted across television, digital, and social media platforms.
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