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Use Purple Shampoo to Maintain Vibrant, Healthy Hair

by Madonna

Purple shampoo is a must-have for anyone with blonde or silver hair, helping to neutralize unwanted yellow tones and maintain a fresh, cool color. Unlike regular shampoo, purple shampoo is specifically formulated to counteract brassiness, leaving hair looking more vibrant.

The science behind purple shampoo is simple: purple and yellow are opposite on the color wheel, so applying purple tones to yellowish blonde hair neutralizes the brassiness. This results in a cooler, more polished look.

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Colorist Juliana Ohlmeyer explains, “Purple shampoo is used to control extra yellow tones in light blonde hair, especially for blondes or those with highlights.” While it doesn’t offer a permanent solution, it works as a temporary fix between salon visits.

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When selecting the right purple shampoo, it’s important to choose a formula suited to your hair type. Hydrating shampoos are great for dry hair, while clarifying shampoos are better for oily hair. Devin Graciano, a hairstylist at Goldie Locks, advises that the shampoo should leave behind moisturizing ingredients that support hair health.

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However, using purple shampoo in moderation is key. Overuse can lead to a purple tint, so it’s best to back off if your hair starts to look too purple. Blonde specialist Tiffanie Richards warns, “If you’re starting to see a purple tint, reduce your use.”

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To get the best results from purple shampoo, apply it once or twice a week, balance it with a good conditioner, and be mindful of your hair’s specific needs. With the right care, purple shampoo can help keep your blonde or silver hair looking fresh and vibrant. Quick Tips for Best Results:

  1. Use sparingly to avoid over-toning.
  2. Rinse thoroughly to prevent leftover purple residue.
  3. Pair with a moisturizing conditioner to keep hair soft.
  4. Limit use to once or twice a week depending on brassiness.

By understanding how purple shampoo works and using it correctly, you can maintain healthy, vibrant hair between salon visits.

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