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Family Dollar and Innovative Beauty Group Launch Affordable Luxury Hair Care Line

by Madonna

Family Dollar and Innovative Beauty Group’s Brand Incubator have joined forces to introduce a new hair care collection called Crown Hair Society.

This collaboration features nine products including shampoos, conditioners, treatments, and oils, all designed to provide a luxurious hair care experience at an affordable price. The line is tailored with specific ingredients for different hair types, ensuring vegan, cruelty-free, and paraben-free formulations.

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Jennifer Raphael, CEO of Innovative Beauty Group North America, emphasized their commitment to accessible beauty solutions: “The Crown Hair Society line allows everyone to enjoy salon-quality products at an affordable price, without compromise.”

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Each product in the line serves a unique purpose, from color care to hydration and curl enhancement, enriched with ingredients like argan oil, aloe vera, and vitamin E. The range includes offerings such as Color Care Shampoo and Conditioner, Hydrating Shampoo and Conditioner, and Curl Enhancing options.

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Steve Biehl, vice president of private brands at Family Dollar, expressed enthusiasm about the partnership: “We’re excited to introduce the Crown Hair Society line to our customers, continuing our promise to deliver high-quality products at a great value.”

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With prices ranging from $5 to $6 per item, the Crown Hair Society line will be exclusively available at over 7,500 Family Dollar stores nationwide. This partnership aims to bring affordable luxury to consumers seeking effective and indulgent hair care solutions.

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