Kendall Jenner is embracing the changing seasons with a bold new hair transformation. The supermodel and 818 Tequila founder recently unveiled a striking shift from her signature dark locks to a soft, golden blonde, capturing the essence of ’90s glam. This dramatic makeover, inspired by the iconic Carolyn Bessette-Kennedy, has left fans in awe as Jenner fully embraces the retro vibe.
The 28-year-old Kardashians star took to Instagram on Wednesday, September 11, to debut her new look. The photos showcase her freshly bleached hair, styled with a headband in one shot and swept into a ‘90s-style claw-clip updo in another, evoking a nostalgic yet chic aesthetic. Paired with a leather blazer and jeans, Jenner’s blonde locks stand out, perfectly complementing her edgy fall ensemble.
A Two-Day Transformation
Jenner’s transition to blonde was no quick fix. Celebrity hairstylist Jenna Perry, along with Jessica Gillin, spent two days meticulously lightening the model’s brunette hair. Perry shared with Vogue that Jenner’s new style was inspired by the minimalist elegance of Carolyn Bessette-Kennedy, whose timeless look in the ’90s continues to influence modern trends.
Though the transformation was significant, Perry ensured the look maintained a natural touch by keeping Jenner’s darker roots intact. This subtle detail adds depth to the blonde shade, giving it a lived-in, effortless appeal. “The darker roots peeking through give the whole look a natural feel,” Perry explained, adding that the result is a balance between dramatic change and understated elegance.
Blonde Reimagined
While this latest transformation has taken social media by storm, it’s not Jenner’s first time experimenting with lighter hair. In 2019, she shocked fans by going platinum blonde for the Burberry fashion show, showcasing her versatility on the runway. Her new blonde debut, however, feels softer, more reminiscent of ’90s icons, and less about high-fashion statement.
The excitement around Jenner’s blonde comeback has been palpable, with her sister Kim Kardashian, a fellow blonde icon, commenting, “You did it!!!” on her Instagram post. Close friend Hailey Bieber also chimed in with a simple yet approving “exactly,” summing up the sentiment shared by fans and followers alike.
Kendall Jenner’s latest look proves that the ‘90s are back in full force, and with her influence, the blonde trend is bound to dominate this fall.