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Olaplex: The Hair-Care Brand NewBeauty Readers Trust for ‘Major Hair Confidence’

by Madonna

In the world of hair care, NewBeauty readers are proving to be in the know, and one brand stands out from the rest when it comes to delivering consistently good hair days. A recent survey of over 1,500 readers reveals that Olaplex has earned its place as a top choice. With 70 percent of respondents having tried the brand and 50 percent using its bond treatment regularly, it’s clear Olaplex has garnered a loyal following.

One enthusiastic 51-year-old reader shared her thoughts, calling Olaplex the “best repair for healthy, smooth, easy-to-style hair.” She added, “These products give major hair confidence!” This sentiment of increased confidence is a recurring theme among those who rely on the brand.

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Comprehensive Product Range That Delivers Results

Olaplex’s wide range of products is a significant draw for many users, making it a one-stop shop for their hair-care needs. A 38-year-old reader praised the brand’s synergy, saying, “[I] love the way the products all work together and leave my hair looking healthier, shiny, and more manageable. I notice when I’m not using the shampoo and conditioner.”

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For individuals with fine hair, finding the right products is often a challenge, but Olaplex has managed to cater to this need as well. A 41-year-old reader with fine, long hair shared, “This shampoo leaves my scalp feeling clean, and my hair actually has volume and bounce.” The brand’s ability to work across different hair types has only added to its popularity.

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Appeal Across All Age Groups

Olaplex’s appeal transcends age, with readers of all generations benefiting from its restorative properties. A 75-year-old user described her experience simply: “The shampoo leaves my hair shiny and clean. The conditioner smooths out my hair.” On the other hand, a 24-year-old with damaged hair noted, “Olaplex has truly helped to repair my damaged hair. I use No. 3, 4, 5, and 7. These combined leave my hair feeling soft and strong. I also like how No. 7 has heat protection built in.”

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Bond Maintenance: A Crowd Favorite

The bond-maintenance line from Olaplex seems to have developed a dedicated fan base, with one 61-year-old reader raving about its effectiveness: “I use Olaplex No. 4 and No. 5 Bond Maintenance Shampoo and Conditioner and I love them. My color stays true, my hair is soft and manageable, and I am able to decrease the frequency of washing to every 4-5 days. I used to wash every day with other brands.”

Support for Postpartum Hair Challenges

Olaplex has even proven beneficial for those dealing with postpartum hair changes. A 42-year-old reader shared, “I’m currently postpartum and feel these products have helped keep my hair healthy and in good condition. My hair is thicker and growing.”

Solutions for a Variety of Hair Concerns

From repairing damage to maintaining color, adding volume, and tackling postpartum hair issues, Olaplex offers versatile solutions for a wide range of hair concerns. Whether you’re dealing with damage, aiming to maintain your color, or simply looking to improve your hair’s health and appearance, Olaplex may be worth trying.

With a reputation for transforming hair health across all age groups and hair types, Olaplex has become the go-to brand for those seeking visible results and, as many NewBeauty readers attest, “major hair confidence.”

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