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Understanding Skinification for Scalp and Hair: Insights from a Celebrity Hairstylist

by Madonna

In recent years, the beauty industry has shifted focus from makeup to skincare. Trends like the “clean girl” aesthetic and the no-makeup look highlight this change. However, while facial care has gained attention, the rest of our body often receives less care. This brings us to the concept of “skinification,” which emphasizes treating our entire body with the same care we give our facial skin.

Mark Anthony Rosales, a celebrity hairstylist and founder of MARQED Salon, highlights the importance of skinification for our scalp and hair. He notes, “Your scalp is skin, too.”

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Skinification for hair involves using the same techniques that achieve clean, shiny skin on your face to care for your scalp. Just like with facial skincare, understanding your scalp’s needs is crucial for achieving healthy hair.

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Signs like flaking, itching, and hair loss indicate that your scalp needs attention. The best way to assess your scalp’s condition is by consulting a professional.

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At MARQED Salon, clients can have their hair scanned during consultations to better understand their scalp and hair needs. Following the initial assessment, stylists will recommend a customized hair and scalp care routine that can be maintained at home. These products are tailored to each client’s specific scalp condition, covering everything from shampooing to styling.

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For optimal results, a monthly scalp facial is also recommended. Similar to skincare facials, a scalp facial begins with a gentle cleanser, followed by a deep-cleansing treatment to remove buildup. This process is akin to the double-cleansing method in skincare, which involves using both an oil-based and a water-based cleanser for thorough cleaning.

MARQED Salon utilizes Beaver’s Scalp Life treatments, addressing various hair concerns from dry to oily scalps. The salon has locations in Bonifacio Global City, Muntinlupa, and Quezon City, making it accessible for many clients.

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