CeraVe, a trusted name in drugstore skincare, is venturing into the hair care market with a new line designed to treat irritated, flaky scalps. Known for its affordable, dermatologist-recommended products, the brand has now turned its attention to scalp health, launching a range of scalp-care solutions aimed at addressing both dandruff and dry hair.
CeraVe’s New Hair Care Line
Launched on November 1, CeraVe’s hair care collection includes five products: Hydrating Anti-Dandruff Shampoo, Hydrating Anti-Dandruff Conditioner, Gentle Hydrating Shampoo, Gentle Hydrating Conditioner, and a 2-in-1 Anti-Dandruff Shampoo + Conditioner. The products are priced between $9 and $10, making them a budget-friendly option for consumers. Available exclusively on Walmart.com, the line offers both anti-dandruff and hydrating solutions, making it suitable for a variety of scalp and hair care needs.
How CeraVe’s Hair Care Works
The key to CeraVe’s effectiveness lies in its signature ingredient—ceramides. These lipid molecules are known for their ability to hydrate and nourish, restoring both the skin and scalp’s natural barriers. In CeraVe’s hair care line, ceramides, along with niacinamide and hyaluronic acid, work together to gently replenish moisture and soothe irritation.
For those struggling with dandruff, CeraVe’s Anti-Dandruff products feature 1% pyrithione zinc, an ingredient known for its ability to combat visible flakes, reduce itching, and alleviate scalp irritation. The brand touts its formula as being less harsh than many traditional anti-dandruff treatments, thanks to its skin-identical ceramides.
For consumers with dry hair but no dandruff concerns, the Hydrating line provides the same nourishing ceramides, niacinamide, and hyaluronic acid, minus the anti-dandruff active ingredients. These products are designed to provide deep hydration without weighing the hair down, keeping it soft and manageable.
In consumer testing, 97% of participants reported that their scalp immediately felt clean, while 94% agreed that their hair felt more manageable, and 93% noticed lasting moisture for up to 24 hours.
Dermatologist-Approved and Safe for All Hair Types
As expected from a brand beloved by dermatologists, CeraVe’s hair care line has been developed with their guidance and is dermatologist-approved. It is pH-balanced, free of sulfates, parabens, dyes, MIT (Methylisothiazolinone), and fragrance, ensuring that it is safe even for sensitive scalps. Additionally, CeraVe’s products are suitable for all hair types, including color-treated hair.
With its dermatologist-backed formulations and gentle, effective ingredients, CeraVe’s new hair care line offers a simple yet powerful way to care for your scalp and hair. Whether you’re dealing with dandruff or dry hair, CeraVe’s affordable products are designed to help you achieve a healthier scalp and more manageable hair.
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