Ashley Tisdale’s wellness brand, Being Frenshe, has expanded into haircare with a holistic line aimed at prioritizing hair and scalp health. The Hair Wellness collection transforms daily routines into mood-boosting rituals with products that focus on nourishment and relaxation. Tisdale says, “Hair goes through a lot, and this collection is about giving love to your hair with products that simplify care and elevate your mood.”
The 12-product line features clean, skincare-grade ingredients and is powered by exclusive MoodScience Scent Technology™. The collection includes three signature scents—Lavender Cloud, Cashmere Vanilla, and the new Salty—designed to enhance both hair wellness and emotional well-being.
Certified trichologist Sophia Emmanuel emphasized the importance of scalp health, noting that this collection offers long-lasting benefits with restorative, gentle formulas. The collection is split into three categories: Moisture, Restore, and Clarify, each targeting specific hair needs.
Available exclusively at Target for $12.99 to $14.99, the collection offers consumers a new way to incorporate wellness into their self-care routines, helping to revitalize hair and promote overall well-being.
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