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TRESemmé’s A-List Collection Takes Over New York Fashion Week

by Madonna

TRESemmé is back as the official hair care sponsor of New York Fashion Week for the 18th consecutive year, bringing luxury styling to the masses with its A-List Collection. This season, TRESemmé is transforming runway-ready hair into a reality for everyone, offering eight must-have products designed to elevate every hairstyle, from high-impact volume to sleek shine.

The A-List Collection offers a selection of premium, salon-quality products, all crafted for a range of hair types and styled for longevity. Inspired by luxury without the hefty price tag, the collection promises to make every hair moment feel like a fashion statement:

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  • Smoothing Cream – A frizz-fighting, long-lasting finish.
  • Signature Hair Fragrance – A luxurious blend of golden vanilla and sandalwood.
  • Dry Texturizing Spray – Volume and hold with no weight.
  • Instant Fix Styling Stick – Perfect for slicking back hair and controlling flyaways.
  • Bonding Oil – Adds strength and shine, with a rich-girl glow.
  • Workable Hairspray – Flexible hold with an adjustable nozzle.
  • Lacquer Shine Spray – Provides weightless shine and frizz control.
  • All-in-One Style Primer – Preps, primes, and protects hair for a flawless style.

According to TRESemmé’s Head of Marketing, Yoni Klein, “For nearly two decades, we’ve been the backstage pass to the best hair moments in fashion.” With the A-List Collection, TRESemmé is proving that luxurious hair care is accessible for everyone, from those sitting front row at Fashion Week to those joining video calls at home.

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The collection also includes a signature fragrance, designed by master perfumers with notes of golden vanilla and sandalwood, adding a touch of zen backstage and beyond. With its modern packaging and refined monogram design, the A-List Collection embodies sophistication from the inside out.

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Celebrity hairstylist Lacy Redway, who has worked with TRESemmé for Fashion Week, says, “The TRESemmé A-List Collection welcomes anyone and everyone into the world of luxurious hairstyling.” Whether you’re creating soft waves or sculpted updos, the A-List Collection is the perfect way to lean into luxe styling that lasts.

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