Keke Palmer has been appointed as Creme of Nature’s Chief Brand Officer, bringing her unique voice and passion to a historic Black hair care brand. In her new role, Palmer will represent Creme of Nature, collaborating on product innovation and helping to keep the legacy of this iconic brand alive. The announcement was celebrated at a special event hosted at the DuSable Black History Museum, honoring the cultural significance of Black women’s hairstyles and Creme of Nature’s 50-year history.
Creme of Nature, founded in 1976 in Chicago, has long been a staple in Black hair care. Palmer, a native of Harvey, Illinois, shared her personal connection to the brand and its products, emphasizing the importance of embracing one’s natural hair and the freedom that comes with using the right products. The event also highlighted the historical legacy of the brand, with contributions from Ted Manuel, one of its co-founders, and his family.
The celebration was a tribute to the beauty, creativity, and cultural significance of Black hair, with attendees enjoying music, food, and a visual display of Black women’s hairstyles through the decades. Palmer’s appointment as Chief Brand Officer is a perfect fit, given her personal journey with hair and her commitment to promoting Black excellence. The future of hair care looks promising, with Creme of Nature continuing to innovate and celebrate the rich history of Black women’s hairstyles.
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