Desert Essence has launched a new hair care line specifically designed for dry scalps, featuring the Dry Scalp Care Pre-Shampoo Intensive Treatment, Shampoo, and Conditioner. With the goal of promoting healthy hair from the root, these products help to exfoliate, soothe, and nourish the scalp while balancing its microbiome.
The Dry Scalp Care Pre-Shampoo Intensive Treatment uses lactic acid, a gentle AHA, to exfoliate the scalp and remove dead skin cells and product buildup. It also includes chicory-derived prebiotics, glucosamine HCI, and peppermint oil to help hydrate and calm an itchy, dry scalp. This treatment promotes healthy hair growth and restores the scalp’s balance.
The Dry Scalp Care Shampoo and Conditioner are designed to cleanse and nourish the scalp gently. They feature Australian tea tree oil and manuka oil, which have natural antiseptic properties to fight bacteria that contribute to dry, flaky skin. Additionally, coconut oil and jojoba oil work to moisturize and soothe the scalp, while peppermint oil provides relief for irritation.
“Desert Essence continues to grow its popular hair care line with high-quality natural ingredients, ensuring our products meet the needs of today’s consumers,” said Sharon Paguio, Vice President of Marketing. “This Dry Scalp Care trio combines some of our best ingredients—tea tree oil, jojoba oil, manuka oil, and coconut oil—into a powerful lineup to promote healthy hair from the root.”
The global scalp care market is expected to reach $20.79 billion by 2030, partly driven by growing interest from Gen Z and Millennials, who are increasingly incorporating scalp health into their holistic beauty routines.
All products in the new line are B-Corp Certified, Vegan, and Cruelty-Free. The Dry Scalp Care Pre-Shampoo Intensive Treatment (3.4 fl. oz) is priced at $12.49, while the Dry Scalp Care Shampoo (8 fl. oz) and Conditioner (8 fl. oz) are also $12.49 each.
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