As we usher in a new year, the spirit of transformation extends from our daily routines to our signature hair colors. The highly anticipated hair color trends of 2024 are embracing retro charm and luxury, setting the stage for a year defined by bold choices and natural allure. Celebrity colorists and hairstylists are unanimous in noting a trend towards either striking, impactful looks or a more natural, low-maintenance approach.
Emaly Baum, a renowned celebrity colorist from New York’s Beauty Supply, emphasizes the polarized choices people are making this year. According to Matt Rez, the stylist behind Hailey Bieber and Dua Lipa’s iconic looks, warmth in tone and low-maintenance colors within the natural spectrum will be prominent in 2024.
Hairstylist Phoebe Nathan, splitting her time between New York and London, predicts that 2024 will be marked by rich, warm, and vintage hair colors. Drawing inspiration from the ’60s and ’90s, she envisions a departure from colder tones and a common theme of luxury running through various aesthetics.
Here are the top 10 hair colors expected to define 2024:
1. Muted Blonde
The Taylor Swift effect brings back tawny, cozy, almost mousy blonde. The subtle shade fits perfectly within this year’s narrative, offering a personalized touch.
2. Beachy Brunette
Adding golden and copper glosses to natural brunette bases, creating lighter or bolder shades, this beachy brunette provides freedom and variation for a sun-touched, non-blonde aesthetic.
3. Cherry Cola
A moody take on red hair, cherry cola features bright red and deep violet undertones, standing out in the crowd with its bold and unmistakable appearance.
4. Off-Black
Softening the bold nature of black, off-black delivers a smokey soft espresso, providing a dose of drama inspired by raven-haired figures in cinema.
5. Golden Hour Blonde
Mirroring highlights from extended sun exposure, this natural and bright blonde imparts a sun-kissed glow for an endless summer look.
6. Modern Ombré
Effortless and low-maintenance, modern ombré nods to the 2000s while embracing a lived-in color aesthetic, reducing the need for frequent root touch-ups.
7. Creamed Honey
A dimensional, creamy, buttery blonde reminiscent of the ’90s, creamed honey is a timeless option for those seeking a brightening frame with a honeyed hue.
8. Vivid Copper
As part of the Red Renaissance, vivid copper takes natural-looking shades a bit bolder, bringing out a radiant glow in the face.
9. Decadent Chocolate
Rich brunette shades exude quiet luxury and confidence, offering a warm and sumptuous look that embodies timeless glamour.
10. All Natural
Embracing natural hair color is a prominent trend for 2024, reflecting a commitment to restoring hair health and a “less is more” philosophy.
As the year unfolds, these diverse and captivating hair color trends are set to influence styles and choices across the beauty landscape.
